Birds of Prey Title Changes To Harley Quinn Amid Box Office Flop

Birds of Prey Title Changes To Harley Quinn Amid Box Office Flop

ComicBook.com noticed the Birds of Prey title change through both Regal Cinemas and AMC Theatres, and ScreenRant confirmed it was at the request of the studio.

Harley Quinn: Birds of Prey is in theaters now!

Warner Bros. has apparently changed the official title for "Birds of Prey" to "Harley Quinn", which follows its box office flop (just as I predicted).

Birds of Prey (and the Fantabulous Emancipation of One Harley Quinn) failed to hit box office debut projections this past weekend, the film's title on e-ticket websites has been amended to simply "Harley Quinn: Birds of Prey" in a supposed effort to draw in customers who may have been confused by the original moniker. Also, it doesn't hurt that this actually links closer to an actual comic that featured Harley Quinn and the Birds of Prey and used the exact same team of the movie (So why didn't they just go with this in the first place?!). The outlet writes that the movie needs around $250 - 300 million to break even on its $80 million budget (plus marketing spend).

Reception for the film suggested that "Birds of Prey" should have easily made that target, holding an 83% Rotten Tomatoes score with a B+ on CinemaScore and 4/5 on Postrak.

Birds of Prey Title Changes To Harley Quinn Amid Box Office Flop
Birds of Prey Title Changes To Harley Quinn Amid Box Office Flop

She stars alongside Mary Elizabeth Winstead (10 Cloverfield Lane, TV's Fargo) as Huntress, Jurnee Smollett-Bell (HBO's True Blood) as Black Canary, Rosie Perez (Fearless, Pitch Perfect 2) as Renee Montoya, Chris Messina (Argo, TV's Sharp Objects) as Victor Zsasz, Ella Jay Basco as Cassandra "Cass" Cain, and Ewan McGregor (Doctor Sleep, the Trainspotting films) as Roman Sionis.

Directed by Yan (Dead Pigs) from a script by Christina Hodson (Bumblebee), the film is based on characters from DC.

From LuckyChap Entertainment, Clubhouse Pictures, and Kroll & Co. Various reasons have been tossed out so far: Lacklustre trailers not selling the film's excellent R-rated action, the actual R-rating holding away younger fans, very late review embargoes resulting in very little buzz, its association with the reviled Suicide Squad, people not actually knowing what Birds of Prey is about.

What do you all make fo this news? As an Amazon Associate, we earn from qualifying purchases.

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