Trump urges Boeing to fix, ‘rebrand’ grounded 737 Max planes

American Airlines Boeing 737 MAX 8 sits at a boarding gate at La Guardia Airport in New York

Brand Finance had previously estimated the damage to the value of Boeing's reputation at $7.5 billion immediately after the March 10 crash of an Ethiopian Airlines jetliner, the second fatal accident involving the 737 MAX in five months.

American Airlines is extending the cancellation of its Boeing 737 Max 8 flights from June until mid-August.

"By extending our cancellations through the summer, we can plan more reliably for the peak travel season and provide confidence to our customers and team members when it comes to their travel plans". But operators of the grounded Boeing 737 MAX are facing a different problem: scarce planes and booming demand.

In October a 737 Max 8 flown by Indonesian airline Lion Air crashed, claiming the lives of 189 people.

Southwest's decision will lead to 160 cancellations of some 4,200 daily flights between June 8 and August 5, while American's removal through August 19 means about 115 daily cancellations, or 1.5 percent of its summer flying schedule each day.

In a letter to pilots and employees, American Airlines President Robert Isom and CEO Doug Parker said the airline is confident that Boeing and the FAA will recertify the Max jet before mid-August, at which time the airline would bring the planes back into service as spares to supplement its operations throughout the summer.

Durant, Beverley ejected after constant trash talk
Beverley sprung up and got in KD's face immediately. "That's what Beverley does", Kerr said. "I can control myself", Durant said. Rivers then provided some assistance by backing up his player and ended up being called for a technical foul.

Boeing's anti-stall software is at the center of investigations into last month's Ethiopian Airlines crash.

Boeing is developing new software for the jet's anti-stall system, which has come under scrutiny since the crashes.

The plane's grounding has also threatened the US summer travel season, with some airlines removing the 737 from their schedules through August and canceling a number of scheduled flights.

Parker and Isom said they are "confident" in Boeing's impending software updates and new training proposals, and remain in continuous contact with regulatory authorities over the MAX recertification process. US safety regulators have to approve the fix and decide on new training for pilots.

It earlier removed the Max from its flight schedules through June 5.

Boeing is expected to submit a software update to the FAA in the next few weeks for review and possibly approval.

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