Ferrari seeks profit boost with Monza retro-styled supercar

Ferrari Monza SP1

The new CEO plans to broaden Ferrari's offering of limited-edition supercars - which typically sell for more than $1 million - and sell its first-ever SUV to boost profit margins, people familiar with the matter told Bloomberg News.

Ferrari just pulled the wraps off the limited-edition Monza SP1 and SP2, and successfully reminded the world that it still knows how to make a jaw-dropping vehicle.

The Monza models were inspired by the 1948 166 MM Barchetta and 1954 750 Monza cars that had the style of the 'barchetta, ' a term originally used for lightweight, open-topped racing cars of the 1940s and 1950s.

Ferrari ruled out a self-driving model, but added that its much-debated utility vehicle would come by the end of the plan, two years later than initially forecast. For those lucky enough - we assume - to be chosen to buy either a Monza SP1 or SP2, there will also be a raft of official accessories by the Italian luxury brands Lora Piana and Berluti.

Ferrari shares were steady at 1145 GMT, recovering from earlier losses.

Ferrari seeks profit boost with Monza retro-styled supercar
Ferrari seeks profit boost with Monza retro-styled supercar

It features an aluminum frame that is draped with gorgeous carbon fiber bodywork.

Among the new models it unveiled on Tuesday were the Monza SP1 and SP2, which it says are its most powerful production cars ever, with V12 810 brake horse power engines that can go from zero to 62 miles per hour in 2.9 seconds. We can't wait to see how the two cars look out in the wild. Never has a model expressed such a narrative power, highlighting its appeal as a driver's auto where the link between man and automobile becomes symbiotic. This means each is powered by a 6.5-liter V-12 mounted at the front and likely sending 789 horsepower and 530 pound-feet to the rear. The entire interior is trimmed in the same material with a natural finish to enhance the sporty impact of the design.

Because these are authentic "en plein air" sports cars, one of the greatest challenges in their design was managing the aerodynamic flows inside the cockpit in the absence of a windscreen. Instead, Ferrari said a "virtual wind shield" is placed behind the instrumentation panel to push air flow - and presumably, bugs - above the driver's head.

The reasoning behind the nomenclature is simple - the Monza SP1 a single-seater, while you can scare the hell out of a friend in the SP2.

But driving comfort isn't really the name of the game for these.

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