Cadbury's to launch Dairy Milk bar with 30 percent less sugar

Dairy Milk

Nestle began launching lower sugar versions of treats early last ear, starting with KitKat and then Aero and Smarties.

Mondelez said a team of 20 scientists, nutritionists and chocolatiers worked for nearly two years at its Reading and Bournville facilities to cut sugar without adding any artificial sweeteners, colours or preservatives.

Cadbury's have announced that a new Dairy Milk will hit the shelves from next year.

A team of 20 scientists and "choc experts" have reportedly been working on the reformulated bar for two years and have worked out how to replace some of the sugar with a type of fibre that has the same structure, rather than adding artificial sweeteners, according to The Sun.

Cadbury owner Mondelez International said the launch marks "the most significant innovation in the brand's history", and claimed it underscored the company's "ongoing commitment" to helping tackle child obesity in the UK.

Glenn Caton, president of Northern Europe, Mondelēz global said: "Our brands have been around for hundreds of years".

Cadbury Dairy Milk has been around since 1905 - with more or less the same recipe.

Balika Vadhu actor Sidharth Shukla rams his BMW into cars; 3 injured
It was the Lokhandwala Oshiwara Citizen's Association that first tweeted the news and it soon went viral on Whatsapp and Twitter. Popular television actor Sidharth Shukla was allegedly involved in a auto crash on the evening of Saturday, 21 July 2018.

Jelly Babies, Wine Gums & Oreo bars are all set to get a sugar slash too.

A spokesperson for Mondelez said the new bars will taste "subtly different" to the full-sugar version, but they would "maintain the same taste profile".

In the new bar the sugar content will be 39g per 100g, down from 56g per 100g in the traditional one, however the calorie content will be similar.

Earlier this year, when the sugar tax came into play, brands like Irn Bru and Britvic changed their recipes to reduce the sugar in their drinks. It's been tested extensively on consumers and they love it.

"Taking sugar out of our products isn't easy and will take time".

"This announcement shows reducing sugar in chocolate confectionery is possible and we look forward to seeing future reductions across more of its confectionery range".

Related News:



Most liked

Supergirl Season 4 Casts Nicole Maines As Transgender Superhero Dreamer
Maines will play Nia Nal, the newest addition to CatCo's reporting team who is fierce and driven to protect others. David Ajala also takes on the recurring role of Manchester Black, a Superman villain from the DC Comics lore.

Britain's May in Northern Ireland to push her Brexit vision
The Prime Minister traveled to the Irish border on Thursday at the DUP leader's invitation, she said. She argued that it would also protect the gains of the Good Friday peace accord signed 20 years ago.

North Korea's economy just had its worst year in two decades
After Pompeo's visit, North Korea accused his delegation of making "gangster-like" demands in connection with denuclearization. BBC notes that Trump's position regarding denuclearization appears to counter what he had said before he met with Kim.

Spieth cards 65 to share lead with Schauffele and Kisner
Many contenders remained on their front nines, suggesting Woods's position might drop further given the untroubled air. Spieth set the tone in the afternoon when he decided on the way to the first tee to hit driver on the 396-yard hole.

Business with Iran Banned: European Investment Bank Withdraws Due to US Sanctions
That deal saw most global sanctions on Tehran lifted in exchange for strict but temporary restrictions on Iran's nuclear work. But the latest reporting gives little indication of how seriously either case is likely to be taken.

Paul Dunne Shoots Promising Round, As Kisner Sets Early Pace
He set the tone with a pair of opening birdies at 1 & 2 before adding another red number at the par-5 6th. You get ebbs and flows and hit a low point, but I've really enjoyed golf the last six, seven weeks.

Facebook suspends another data firm amid fresh probe
Crimson Hexagon was founded in 2007 by Gary King, director of the Institute for Quantitative Social Science at Harvard University. Crimson Hexagon's Chief Technology Officer Chris Bingham defended the company's work in a blog post on Friday.

ROD'S DEFENSE: Rosenstein Says Charging FOREIGN NATIONALS Needed to 'EXPOSE SCHEMES'
Rosenstein said in a speech at the Aspen Security Forum in Colorado. "Focusing merely on a single election misses the point". Critics have said the Obama administration should have done more to inform the American public about Russian interference.

Trump administration seeks endangered species rule changes
As it stands, the term "endangered" applies to an animal or plant in danger of extinction within the foreseeable future. Western Republicans and business groups, particularly the oil and gas industry, have long sought changes to both laws.

Amazon Prime Day Purchases Show Growth In Mobile 07/19/2018
Deal Stripe find the best Prime Day deals for shoppers by tracking the prices of popular consumer products on Amazon. July is considered a slow month for retail, but with Prime Day, Amazon upped the ante and spurred shopping activity.

Sizzling 66 puts charging Tiger in the mix
He hit 80 percent of fairways and 78 percent of greens. 'There are many contenders to win, ' Guardiola said. Woods had another 71 and was six shots behind, with 28 players between him and the lead.

Gunman in fatal fight over parking spot won't be charged: Florida sheriff
As the drivers remonstrated, a witness entered the store and informed the clerk that there was a disturbance outside, police said. Drejka frequently visited the store and was angry over her use of the parking spot without a legal permit, Gualtieri said.

European Union countries send aircraft to Sweden to help fight wildfires
Norway is also reported to have sent 10 helicopters, even though there is a risk of similar fires starting in Norway. The fires also affected Lapland, Sweden's northernmost region, which lies within the Arctic Circle.

Trump thanks Novartis, Pfizer for not raising drug prices
We are making a big push to actually reduce the prices, maybe substantially, on prescription drugs", Trump said in a tweet. Trump about pricing, the company said, adding it had been in contact with the U.S.

Report finds 400k slaves in USA & 130k in UK!
In India , the 2018 index estimates that there werearound 8 million people living in modern slavery in the country in 2016. Furthermore, the reports show "more than a third of victims of modern slavery are victims of forced marriages".