Fitbit Versa Announced Alongside Fitbit Ace Tracker for Kids

Fitbit Versa brings female health tracking and a much-improved design

If you're looking for a smaller smartwatch with a fitness focus and an affordable price, this option from Fitbit may well be up your street.

The Fitbit Ionic saw the popular fitness tracking company launch its first "smartwatch". It's also £100 cheaper.

The company also spoke a little more about the Fitbit Ionic: adidas edition. You'll get a three-month Deezer trial with the Versa.

It features a modern design that reminds me of a Pebble watch (a company they bought), unlike that terrible looking thing they shipped previously, called the Ionic.

"We've been panning our entry into smartwatches for a while", Fitbit CEO James Park told Mashable.

There's a 1.34-inch screen which should be bright enough at 1,000 nits.

Fitbit sees the Versa's design as the basis of a new design language it can use for future devices.

But it will take more than a rose gold redesign to convince women to splurge on a smartwatch. Becker explained that numerous parts of the design that interact with your skin are curved and made to appear and feel softer.

There is a choice of different body colours, including silver, black and rose gold. The bands are also swappable, so parents can pick up larger sizes as their wrists grow. There will be a range of accessory straps from basic colour options for replacement silicon bands, through to Horween leather (£49.99), metal mesh bands (£69.99) and metal link bands (£89.99). Fitbit OS now plays nice with Deezer, so you can download offline playlists from the streaming service and pair Bluetooth headphones for a phone-free experience (provided you don't want Global Positioning System as mentioned). You can also use it to download the Pandora stations.

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When it comes to Fitbit Pay, the company's wearable payment service, the situation is a little. unusual. It feels like a mass appeal smartwatch adding NFC payments would help spur adoption, but apparently that's not how Fitbit sees it.

Fitbit's latest trackers intend to lure more casual fitness fans, and even kids. You'll be able to log your cycle and record symptoms like headaches and cramps.

Fitbit will also start giving users guidance for menstrual cycles, ovulation, fertility and common misconceptions. That's the end of the social interactions, though - kids won't have access to the greater Fitbit community.

It's the software that seems to be the most interesting new feature. Versa and Ionic will be able to view where they are in their cycle on-device; owners of other Fitbit trackers will still be able to track their periods via the app.

Fitbit's move to a younger market is not the first for a fitness tracker. Essentially, Fitbit has replicated the smartphone app's dashboard on your wrist.

The back of the Fitbit Ace. For example, while the CDC recommends 30 minutes of physical activity five times a week and at least seven hours of sleep for adults, the guideline for kids is actually 60 minutes of daily activity and at least nine hours for school aged kids.

The Fitbit Ace is available for preorder today for $99 on Fitbit's website. Youll get at-a-glance info of your weekly health and fitness stats.

The Fitbit Versa can be pre-ordered beginning Wednesday, March 14, and it will be priced at $199.95.

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