Everyone keeps eating laundry pods - here's why

Everyone keeps eating laundry pods - here's why

After the Blue Whale Challenge made headlines in 2017 claiming lives of several teens and young adult, the newest fad seems to be the Tide Pod Challenge.

The Tide Pod Challenge has been a viral sensation in recent weeks, with people posting clips online of them trying to eat the detergent pods - despite warnings from Tide and health experts. Some teens are even said to be cooking these pods in frying pans and then chewing them, reported the Seattle Times.

The official stance of the O'Colly is this: Eating Tide Pods is unsafe. These chemicals make the consumer sick and induce vomiting, nausea, diarrhoea, choking, breathing difficulties and stomach pain.

Mention of eating Tide pods appeared as early as 2015, when satirical website The Onion published a column comparing them to candy.

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Tide has even waded into the conversation, enlisting American footballer Rob Gronkowski in an ad telling people not to eat them.

A number of videos of the challenge have been uploaded to YouTube, while memes of the challenge have exploded across multiple social media platforms.

"Tide parent company Procter & Gamble also issued a statement on the matter, explaining: "[The pods] should be only used to clean clothes and kept up, closed and away from children.

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