US army takes aim at Golden Knights' nickname

AP Images

As first reported by SportsLogos.net, the Army has filed a challenge with the United States Trademark and Patent Office, claiming the Golden Knights' moniker, combined with the team's color scheme, is too similar to that of West Point's sports teams.

The hockey team, which started play this season, has until February 19 to respond to this notice or risk having to forfeit the trademark.

"Army says it has used the Golden Knights name since 1969 in connection with its parachute team and with recruiting", Rovell wrote, "and that it owns 'common law rights in color scheme black+gold/yellow+white'".

In its opposition, the Army refers to comments by hockey team owner Bill Foley and General Manager George McPhee suggesting that an association with the Army was not coincidental. The hockey team's parent company is Black Knight Sports and Entertainment.

The Vegas Golden Knights have given the NHL a nice boost, and not only because they lead the NHL's Pacific Division and have the second-best record in the 30-team league.

The new National Hockey League expansion franchise, which started play this season, revealed its name and logos to the world in November 2016 after filing to trademark other options.

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The Army has a parachute team that also goes by the Golden Knights.

The College of Saint Rose in Albany, whose school nickname also is the Golden Knights, reportedly has requested an extension to determine whether it will file a similar action against the National Hockey League club. Vegas has until February 19 to respond to the army's complaint.

"Bill told us this story about the origins of the Black Knight mascot for West Point which are sort of grounded in this first true knight of valor", Adidas Design Director Jeff Eagles added in the video. "So, those colors mean a lot to us ..."

The team took issue with the Army's position. Indeed, the two entities have been coexisting without any issues for over a year (along with several other Golden Knights trademark owners) and we are not aware of a single complaint from anyone attending our games that they were expecting to see the parachute team and not a professional hockey game.

As "Exhibit F", the Army included this passage from a Post story from December 2016: "Foley, a graduate of the U.S. Military Academy at U.S. Military Academy, was aware of the name of the parachute team when he chose Golden Knights".

The College of Saint Rose in Albany is also opposed to the filing. You figure the hockey team will respond before the deadline to at least drag this out into the off-season to prevent a forced mid-season change (especially during a season like the one they're having).

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